Portland Marketing Events: TMMPDX’s Top Marketing Events December 2012

| November 21, 2012 | 0 Comments

It’s been a whirlwind of a year and I’d like to take the time to thank you all for being great readers and supporters!

December events to close out 2012 include Launching Your Mobile App Marketing Strategy at Bridgeport Brewery, a Social Media Power Hour at Besthq, and learn about the changes Google made this year at The Evolution of Building Links & Google Rankings. Celebrate the end of another great year by imbibing with fellow digital marketers at the 3rd annual Holiday Networking Party hosted by pdxMindShare and SEMpdx and don’t miss PSU’s Digital Marketing Breakfast to hear what the panel has to say about 2013 trends and predictions. Have a safe and happy holiday season!

Here are TMMPDX.COM’s picks for the top December Portland Marketing Events

1.) PSU’s Digital Marketing Breakfast – Tuesday, December 4th at 7:15am – 9:00am at Portland State University School of Business: 615 SW Harrison Portland, OR #190. Register: Free

Please join us for our December Digital Marketing breakfast. Hear a panel of experts present useful insights and new approaches in digital marketing strategies and tactics. The presentations are followed by a panel Q&A. The meetings are very interactive and will kick off your day with a high-energy boost.

The December breakfast topic is: Your 2013 Marketing Plan: What Social Trends Do You Need To Prepare For?

Check in begins at 7:15, with the panel starting at 7:30, followed by a Q&A session. The quarterly Digital Marketing Breakfast is provided by the Professional Development Center and is open to the public.

2.) Launching Your Mobile App Marketing Strategy - Tuesday, December 11th from 11:30am-1:00pm at Bridgeport Brewery: 1318 Northwest Northrup Street Portland, OR 97209. Register: $20-$40

Mobile app usage has exploded over the last few years with the emergence of smart phone technology. Creative, cutting-edge companies have embraced this powerful marketing tool to drive business objectives and revenue generation to great effect.

We’ve enlisted a couple professionals from Portland-based mobile app development company, Knuckleheads, to provide their analysis on the latest industry trends. This is a rare opportunity to interact with knowledge experts who regularly consult prominent companies across the country on their mobile app strategies.

Key discussion points will include the following, but be sure to bring your own questions!

  • Does our company need an app? Learn the key criteria you should consider when making this decision.
  • How smart companies use analytics to track and quantify the ROI on their app investment.
  • Overview of key industry trends that you should be aware of.

3.) The Evolution of Building Links & Google Rankings - Wednesday, December 12th from Noon – 1pm at Formic Media Inc.: 300 NE Failing St. Portland, OR 97212.  Register: FREE

Are you gunning for that number one spot in Google? Building links and online connections remains one of the most vital aspects of building your online presence. Whether you are a local business or a global juggernaut it is imperative to realize the do’s and don’ts of link development. With Google continuing to crack down on those who are trying to manipulate the system, building links the proper way has evolved into a complex marketing tactic that challenges business to engage their community & become socially relevant. Join Jeff Bedford from Anvil Media, Inc. to discover more about the evolution of building links, and what kind of approach can help you to gain that ever-so-coveted top ranking in Google. Presentation will be followed by a brief Q&A.

Food and beverages will be provided. Register now to save your seat!

4.) Learning from a Serial Entrepreneur with Kent Lewis - Wednesday, December 12th from Noon – 1pm at  Mercy Corps NW: 43 SW Naito Parkway Portland OR 97204  Register: $20-$25

Have an idea for a new business and are not sure how to make it real? Have you been struggling to get from a sole-proprietor consultancy to an established business with employees? Tired of working in the business instead of on the business? If you are an entrepreneur in the first 5 years of building a business, this seminar is for you. Kent Lewis, President and Founder of Anvil Media and Formic Media will host an entertaining, informative and engaging workshop focusing on best practices through real-world experiences at the 20+ organizations at which he’s worked, co-founded, founded or acted as board advisor. His insights are conceptually organized yet actionable, as illustrated with specific anecdotes and reference articles and research. In his workshop, Lewis will cover fundamental success factors for starting and growing a business, from idea through hiring employees and mentorship. Lewis has been named Portland Business Journal Top 40 Under 40 and Anvil Media has been recognized as a Top 100 Fastest Growing Companies 5 consecutive years. He is also an adjunct professor at Portland State University, member of Entrepreneurs’ Organization and sits on the board of half a dozen local startups.

5.) BESThq Social Media Power Hour – Thursday, December 6th  from 11:00am– 12:00pm at  BESThq: 4800 SW Griffith Drive, Suite #250 Beaverton, OR 97005.  Register: $10

Get all of your social media questions answered at the monthly Power Hour with social media expert Brittany Smith. Wondering how to create a Facebook Page, or what the difference between a page and a profile is? Or how about what a mention or direct message is on Twitter? What is Twitter anyway?! Join us once a month for this informal Q & A session designed to empower you to think about how you can use social media to meet your business goals. Brittany is the Founder and Owner of Build Social, LLC helping small businesses, non-profits and medium sized companies enhance their social media engagement.

Training is FREE for BESThq members, yet guests are welcome to purchase a ticket and attend!

6.) A Holiday Networking Party w/ pdxMindShare & SEMpdx – Wednesday, December 19th 2012 from 5:30pm at Migration Brewing : 2828 NE Glisan St. Portland, OR 97232.  Register: Free

Join us for our third annual holiday networking party with SEMpdx on Wednesday, December 19th at 5:30 p.m. at Migration Brewing. This event is free to attend and a great way to get some networking in right before the holidays!

 7.) “Tall Tales From A Large Man”: Aaron Draplin – Thursday, December 13th from 7:00am to 8:30am at TBA. Register: $30 – $40

Using scientific proof and state-of-the-art multimedia techniques, Aaron James Draplin of the Draplin Design Co. delivers a suckerpunch of a talk that aims to provide bonafide proof of work, the highs and lows of a ferociously independent existence and a couple tall tales from his so-called career in the cutthroat world of contemporary graphic design. Just a regular American guy with a trajectory a little dirtier than yours, his talk is open to all oncomers brave enough to show up.

If you are a youngster, you may find yourself inspired to attack your design future in a different way. If you are established, you may just leave feeling grateful you don’t have anything to do with him. Hard to say. Be there!

8.) The Intersections of Technology & Design – An Evening with Jeff Faulkner– Wednesday, December 12th from 6pm – 9pm at OMSI Planetarium: 1945 SE Water Ave., Portland, OR 97214.  Register: $25

The Intersections of Technology & Design – An Evening with Jeff Faulkner

Jeff Faulkner is an award winning brand, web and UX Creative Director/Designer based in Seattle Washington who is currently the Creative Director for Xbox, where he guides the brand and UX vision for the Xbox Entertainment Ecosystem.

Please check back here for more information!

9.) Adobe Create The Web Tour – Wednesday, December 12th from 6:30pm – 9pm at NedSpace on5th: 1400 SW 5th, 3rd floor Portland, OR 97201. Register: FREE

The next generation of HTML and CSS offer powerful new features for creating content that is graphically rich. It’s never been easier to leverage animation, motion graphics, and sophisticated graphical techniques when building for the modern web. Come see what Adobe is doing to move the web forward in these areas by working on new W3C specifications, tools that help designers create content, and services for testing content across screens.

This event will be catered Italian food (with vegan and gluten free options) and drinks, provided by Adobe, so bring an appetite.

Also, please take note of the new location. We’re still downtown, but this month we’ll be on 5th at the new NedSpace.

10.) Amplify Your Social Media Performance - Wednesday, December 5th to Friday, December 7th at 8:00am ET to 5:00pm ET (Virtual Event)  Register: $279-$429

Join OMI this December for the First Annual Social Media Strategy Summit, and discover how to amplify your social media and digital ROI
Summit Topics

  • Integrated Search and Social Media
  • Social Media Measurement
  • B2C Success Stories
  • Content and Social Media Best Practices
  • Social Media Management Tools
  • Listening and Monitoring Best Practices
  • Facebook, Twitter, LinkedIn, Pinterest, Quora Tips and more
  • Social Media Paid Ads
  • B2B Social Media Lead Generation
  • Facebook Tactics for Better Engagement and More Fans
  • B2B Lead Generation with Social
  • Integrated Email and Social Media

The Summit Features

  • 21 sessions on platform best practices, social media integration techniques, and social media optimization
  • 3 hands-on workshops—delivered entirely online!
  • Customizable virtual Summit experience—attend anywhere from just 1 to all 21 sessions
  • On-demand access to all 21 sessions (All Access Pass registrants only)

 

About Wendy Hwang


Wendy Hwang is an account executive at Formic Media where she helps businesses engage and grow their online community through social media, search engine optimization (SEO), and internet advertising. Wendy has a degree in marketing and communications and has a Digital Marketing Strategy Certificate from Portland State University. She is an associate editor for Thoroughly Modern Marketing (TMM) where she features local digital marketing events.

Category: Internet Marketing, Marketing Events, Mobile Marketing, Portland Marketing Events, Search, Social Media, TMMPDX

Wendy Hwang Internet MarketingMarketing EventsMobile MarketingPortland Marketing EventsSearchSocial MediaTMMPDX

It’s been a whirlwind of a year and I’d like to take the time to thank you all for being great readers and supporters!

December events to close out 2012 include Launching Your Mobile App Marketing Strategy at Bridgeport Brewery, a Social Media Power Hour at Besthq, and learn about the changes Google made this year at The Evolution of Building Links & Google Rankings. Celebrate the end of another great year by imbibing with fellow digital marketers at the 3rd annual Holiday Networking Party hosted by pdxMindShare and SEMpdx and don’t miss PSU’s Digital Marketing Breakfast to hear what the panel has to say about 2013 trends and predictions. Have a safe and happy holiday season!

Here are TMMPDX.COM’s picks for the top December Portland Marketing Events

1.) PSU’s Digital Marketing Breakfast – Tuesday, December 4th at 7:15am – 9:00am at Portland State University School of Business: 615 SW Harrison Portland, OR #190. Register: Free

Please join us for our December Digital Marketing breakfast. Hear a panel of experts present useful insights and new approaches in digital marketing strategies and tactics. The presentations are followed by a panel Q&A. The meetings are very interactive and will kick off your day with a high-energy boost.

The December breakfast topic is: Your 2013 Marketing Plan: What Social Trends Do You Need To Prepare For?

Check in begins at 7:15, with the panel starting at 7:30, followed by a Q&A session. The quarterly Digital Marketing Breakfast is provided by the Professional Development Center and is open to the public.

2.) Launching Your Mobile App Marketing Strategy - Tuesday, December 11th from 11:30am-1:00pm at Bridgeport Brewery: 1318 Northwest Northrup Street Portland, OR 97209. Register: $20-$40

Mobile app usage has exploded over the last few years with the emergence of smart phone technology. Creative, cutting-edge companies have embraced this powerful marketing tool to drive business objectives and revenue generation to great effect.

We’ve enlisted a couple professionals from Portland-based mobile app development company, Knuckleheads, to provide their analysis on the latest industry trends. This is a rare opportunity to interact with knowledge experts who regularly consult prominent companies across the country on their mobile app strategies.

Key discussion points will include the following, but be sure to bring your own questions!

  • Does our company need an app? Learn the key criteria you should consider when making this decision.
  • How smart companies use analytics to track and quantify the ROI on their app investment.
  • Overview of key industry trends that you should be aware of.

3.) The Evolution of Building Links & Google Rankings - Wednesday, December 12th from Noon – 1pm at Formic Media Inc.: 300 NE Failing St. Portland, OR 97212.  Register: FREE

Are you gunning for that number one spot in Google? Building links and online connections remains one of the most vital aspects of building your online presence. Whether you are a local business or a global juggernaut it is imperative to realize the do’s and don’ts of link development. With Google continuing to crack down on those who are trying to manipulate the system, building links the proper way has evolved into a complex marketing tactic that challenges business to engage their community & become socially relevant. Join Jeff Bedford from Anvil Media, Inc. to discover more about the evolution of building links, and what kind of approach can help you to gain that ever-so-coveted top ranking in Google. Presentation will be followed by a brief Q&A.

Food and beverages will be provided. Register now to save your seat!

4.) Learning from a Serial Entrepreneur with Kent Lewis - Wednesday, December 12th from Noon – 1pm at  Mercy Corps NW: 43 SW Naito Parkway Portland OR 97204  Register: $20-$25

Have an idea for a new business and are not sure how to make it real? Have you been struggling to get from a sole-proprietor consultancy to an established business with employees? Tired of working in the business instead of on the business? If you are an entrepreneur in the first 5 years of building a business, this seminar is for you. Kent Lewis, President and Founder of Anvil Media and Formic Media will host an entertaining, informative and engaging workshop focusing on best practices through real-world experiences at the 20+ organizations at which he’s worked, co-founded, founded or acted as board advisor. His insights are conceptually organized yet actionable, as illustrated with specific anecdotes and reference articles and research. In his workshop, Lewis will cover fundamental success factors for starting and growing a business, from idea through hiring employees and mentorship. Lewis has been named Portland Business Journal Top 40 Under 40 and Anvil Media has been recognized as a Top 100 Fastest Growing Companies 5 consecutive years. He is also an adjunct professor at Portland State University, member of Entrepreneurs’ Organization and sits on the board of half a dozen local startups.

5.) BESThq Social Media Power Hour – Thursday, December 6th  from 11:00am– 12:00pm at  BESThq: 4800 SW Griffith Drive, Suite #250 Beaverton, OR 97005.  Register: $10

Get all of your social media questions answered at the monthly Power Hour with social media expert Brittany Smith. Wondering how to create a Facebook Page, or what the difference between a page and a profile is? Or how about what a mention or direct message is on Twitter? What is Twitter anyway?! Join us once a month for this informal Q & A session designed to empower you to think about how you can use social media to meet your business goals. Brittany is the Founder and Owner of Build Social, LLC helping small businesses, non-profits and medium sized companies enhance their social media engagement.

Training is FREE for BESThq members, yet guests are welcome to purchase a ticket and attend!

6.) A Holiday Networking Party w/ pdxMindShare & SEMpdx – Wednesday, December 19th 2012 from 5:30pm at Migration Brewing : 2828 NE Glisan St. Portland, OR 97232.  Register: Free

Join us for our third annual holiday networking party with SEMpdx on Wednesday, December 19th at 5:30 p.m. at Migration Brewing. This event is free to attend and a great way to get some networking in right before the holidays!

 7.) “Tall Tales From A Large Man”: Aaron Draplin – Thursday, December 13th from 7:00am to 8:30am at TBA. Register: $30 – $40

Using scientific proof and state-of-the-art multimedia techniques, Aaron James Draplin of the Draplin Design Co. delivers a suckerpunch of a talk that aims to provide bonafide proof of work, the highs and lows of a ferociously independent existence and a couple tall tales from his so-called career in the cutthroat world of contemporary graphic design. Just a regular American guy with a trajectory a little dirtier than yours, his talk is open to all oncomers brave enough to show up.

If you are a youngster, you may find yourself inspired to attack your design future in a different way. If you are established, you may just leave feeling grateful you don’t have anything to do with him. Hard to say. Be there!

8.) The Intersections of Technology & Design – An Evening with Jeff Faulkner– Wednesday, December 12th from 6pm – 9pm at OMSI Planetarium: 1945 SE Water Ave., Portland, OR 97214.  Register: $25

The Intersections of Technology & Design – An Evening with Jeff Faulkner

Jeff Faulkner is an award winning brand, web and UX Creative Director/Designer based in Seattle Washington who is currently the Creative Director for Xbox, where he guides the brand and UX vision for the Xbox Entertainment Ecosystem.

Please check back here for more information!

9.) Adobe Create The Web Tour – Wednesday, December 12th from 6:30pm – 9pm at NedSpace on5th: 1400 SW 5th, 3rd floor Portland, OR 97201. Register: FREE

The next generation of HTML and CSS offer powerful new features for creating content that is graphically rich. It’s never been easier to leverage animation, motion graphics, and sophisticated graphical techniques when building for the modern web. Come see what Adobe is doing to move the web forward in these areas by working on new W3C specifications, tools that help designers create content, and services for testing content across screens.

This event will be catered Italian food (with vegan and gluten free options) and drinks, provided by Adobe, so bring an appetite.

Also, please take note of the new location. We’re still downtown, but this month we’ll be on 5th at the new NedSpace.

10.) Amplify Your Social Media Performance - Wednesday, December 5th to Friday, December 7th at 8:00am ET to 5:00pm ET (Virtual Event)  Register: $279-$429

Join OMI this December for the First Annual Social Media Strategy Summit, and discover how to amplify your social media and digital ROI
Summit Topics

  • Integrated Search and Social Media
  • Social Media Measurement
  • B2C Success Stories
  • Content and Social Media Best Practices
  • Social Media Management Tools
  • Listening and Monitoring Best Practices
  • Facebook, Twitter, LinkedIn, Pinterest, Quora Tips and more
  • Social Media Paid Ads
  • B2B Social Media Lead Generation
  • Facebook Tactics for Better Engagement and More Fans
  • B2B Lead Generation with Social
  • Integrated Email and Social Media

The Summit Features

  • 21 sessions on platform best practices, social media integration techniques, and social media optimization
  • 3 hands-on workshops—delivered entirely online!
  • Customizable virtual Summit experience—attend anywhere from just 1 to all 21 sessions
  • On-demand access to all 21 sessions (All Access Pass registrants only)

 

About Wendy Hwang


Wendy Hwang is an account executive at Formic Media where she helps businesses engage and grow their online community through social media, search engine optimization (SEO), and internet advertising. Wendy has a degree in marketing and communications and has a Digital Marketing Strategy Certificate from Portland State University. She is an associate editor for Thoroughly Modern Marketing (TMM) where she features local digital marketing events.